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2016
Create for Change

Projects with Clear Short-Term Goals

These projects all have short-term goals. Ideally each contributes to a campaign with a clear, well-defined path to a goal. Ideally, there are targets—people, institutions—that the project (and/or campaign) pressures and which, if pressured, can help achieve the goal.
Platforms Fight Back Against Coronavirus Misinformation
Practitioner:
Facebook, TikTok, WHO
Date:
Mar 5 2020

On Tuesday, Mark Zuckerberg said in a Facebook post that the platform is working to remove coronavirus conspiracy theories and elevate information from credible organizations like the World Health Organization (WHO), Centers for Disease Control and Prevention (CDC), and UNICEF.

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In Mexico, Women Go on Strike Nationwide to Protest Violence
Practitioner:
Feminist Organizations
Date:
Mar 9 2020

MEXICO CITY — Tens of thousands of women vanished from streets, offices and classrooms across Mexico on Monday, part of a nationwide strike to protest the violence they suffer and to demand government action against it.

The women’s absence from public spaces was intended to be a reminder that every day, 10 women in Mexico are killed — and so disappear forever, organizers said.

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Documentary Vietnam, Puerto Rico
Practitioner:
Gabriel Miranda
Date:
May 13 2017

Puerto Rico doesn’t know what’s going on here, and if they do, they’re ignoring us.” So opens Gabriel Miranda’s documentary Vietnam, Puerto Rico. Focused on the coastal community of Vietnam, which is located in the Guaynabo, the doc tells the story of a disenfranchised population being displaced over the past two decades to make room for a glitzy new waterfront development.

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At the Age of Coronavirus: Rise of Xenophobia and Anti-Asian Racism
Practitioner:
Racist, Xenophobian, Anti-Asian organizations
Date:
Mar 4 2020

The global response to COVID-19 has made clear that the fear of contracting disease has an ugly cousin: xenophobia. As the coronavirus has spread from China to other countries, anti-Asian discrimination has followed closely behind, manifesting in plummeting sales at Chinese restaurants, near-deserted Chinatown districts and racist bullying against people perceived to be Chinese.

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Book Burning Party - Troy Library
Practitioner:
Leo Burnett
Date:
May 8 2012

Troy, Michigan couldn't afford to keep its library open, so it scheduled a vote for a tax increase. A strong anti-tax group waged a dominating campaign against it. Posing as a political group, an outside advertising agency posted signs around town that said, "Vote to close Troy library Aug 2, book burning party Aug 5." We invited everyone to our Facebook page, adding Twitter, Foursquare, want ads, flyers and more to drive engagement.

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Blued
Practitioner:
Geng Le
Date:
Mar 14 2019

How a Dating App Helped a Generation of Chinese Come Out of the Closet
Blued, one of the biggest gay dating apps in the world, has succeeded because it plays by the ever-shifting rules for L.G.B.T.Q. China — bringing together a minority community without activism.

By Yi-Ling Liu
March 5, 2020, 5:00 a.m. ET

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