Projects tagged "Advertising & Consumerism"

Dove Real Beauty Campaign
Practitioner:
Dove
Date:
Apr 6 2014
The Photoshop action — a downloadable file that applies an action with a single click — is aimed at art directors who may be creating such ads. The action, which was disseminated on Reddit and other places where Dove thought such art directors might visit, promised to add a skin glow effect, but actually reverted the image to its original state.
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Street Advertising Takeover - Artist turns billboards into democratic spaces
Practitioner:
Jordan Seiler
Date:
Apr 3 2016
"Two weekends ago, a loose network of these artists and activists, under the name Subvertisers International, launched their first global effort to reclaim our shared public environment from its monopolization by commercial media. The demand was not for better or more truthful advertising, but to imagine what a city would look like when the stories we told ourselves in public space reflected a democratic voice.
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A New Kind of Barbie
Practitioner:
Nikolay Lamm
Date:
Mar 6 2014
"Many people have criticized Barbie dolls for their unrealistic proportions, claiming that they give young girls a warped idea of what beauty should be. To tackle this problem, Nikolay Lamm created digital visualizations of a regular-sized “Barbie” doll, hoping to promote realistic beauty standards.
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Attractive & Fat
Practitioner:
Jes Baker
Date:
May 19 2013
Jes Baker is cutting retailer Abercrombie & Fitch down to size. Baker, who blogs under the name "The Militant Baker" and wears a size 22, changed the brand's A&F logo to "Attractive & Fat" in a mock, black-and-white Abercrombie ad to challenge the line's branding efforts.
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How Détournement Was Used as a Weapon in 15-M Protests
Practitioner:
15-M
Date:
May 15 2011
Just over a decade ago on May 15, 2011, a wave of social outrage began as the Spanish people collectively decided that they had had enough of the corruption, cuts, and inequalities affecting their country.
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The Guerrilla Girls attack gender and class bias at Art Basel Hong Kong
Practitioner:
Guerrilla Girls
Date:
Mar 29 2018
For more than 30 years, the Guerrilla Girls have travelled the world exposing sexism and inequality in the art industry, and this week they proved Hong Kong was no exception. Three members of the anonymous feminist collective—calling themselves Frida Kahlo, Käthe Kollwitz and Zubeida Agha—spoke at the University of Hong Kong on Monday, dressed in their signature black outfits and gorilla masks.
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Mobile Game Promotes Reflection on Creation of Mobile Devices
Practitioner:
Molleindustria
Date:
Sep 13 2011
In this mobile game, the studio Molleindustria makes commentary on the people and practices behind the creation of mobile devices. Not lost on the authors is the deep sense of irony in that the game itself relies on mobile platform. The "game" is structured as a narrative where the process begins in mining materials in Africa (slavery) to putting together the devices in China (labor abuse), to heavy purchasing in the U.S.
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"Goo Phone" Chinese Company Used Leaked iPhone 5 Specs to Build Knockoff, Hopes to Sue Apple for Patent Infringement
Practitioner:
Goophone Company
Date:
Sep 6 2012
Just the other day, we were hearing about Samsung getting in legal trouble over patent violations with Apple. A federal court decision ruled that Samsung owes Apple more than $1 billion in restitution.
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Happy Hippie
Practitioner:
Miley Cyrus
Date:
May 1 2014
Happy Hippie Foundation was created by American singer Miley Cyrus in 2014. The organization based out of Los Angeles is an initiative geared toward ending abuse, intolerance, and discrimination facing LGBTQ youth - often leading to homelessness. By using her visual and vocal artistry to raise awareness concerning homelessness and AIDS prevention, Cyrus is able to set an example and create lasting influence.
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Supercopy LaCoste
Practitioner:
SUPERFLEX
Date:
Mar 30 2002
By adding screen print with the wording ‘SUPERCOPY’ on to copies of LaCoste polo shirts bought at a street market in Thailand SUPERFLEX turns a copy product into a Supercopy – a new original. As a result, LaCoste took legal action against SUPERFLEX.
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A Presidential Parody
Practitioner:
A Presidential Parody, Maia Lorian, Abe Lincoln Jr.
Date:
Nov 19 2018
NEW YORK, Ny., Nov 19, 2018 - Two artists, Actress/Creator/Native New Yorker Maia Lorian and collaborator veteran NYC Street Artist Abe Lincoln Jr. bring to you “A Presidential Parody.” In a nation that seems to place higher value on the American dollar over the American life, the artists felt it was time to release an ad campaign that reflects Trump’s “all American” values.
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Adidas by Stella McCartney’s SS21 collection calls on us to protect our oceans
Practitioner:
Stella McCartney w/ Adidas, Monika Mogi, Netti Hurley
Date:
Apr 1 2021
When we think about the protectors of our oceans, our mind is instantly drawn to the image of the lifeguard. Pamela Anderson and David Hasselhoff in bright red swimsuits, their enviable bodies on show, as they run along the coastline. As a result our concept of the role has an elitism about it.
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Activist busted after defacing anti-Islam ad in Times Sq. station
Practitioner:
Mona Eltahawy
Date:
Sep 26 2012
An Egyptian-born activist was arrested yesterday for spray-painting subway billboards that call enemies of Israel “savages” — amid a wave of vandalism unleashed on the inflammatory ads, which have divided the city. Mona Eltahawy, a self-described “liberal Muslim,” strolled up to one of the signs at the crowded 1/2/3 train mezzanine at the Times Square station and sprayed pink paint on the ads.
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Rolezinho Pretoi/Black Stroll
Practitioner:
Coletivo Preto and the Grupo Emú
Date:
Feb 28 2018
“How different. Exotic,” commented one women as she watched a group of almost 50 people — mostly young and black, many wearing bright fabrics with African designs — stroll through the Shopping Leblon mall.
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Brinco
Practitioner:
Judith Werthein
Date:
Jan 11 2005
Creative Time, Social Practice Archive: Brinco is an art project, product, and intervention created by the Argentinean artist Judith Werthein for the 2005 inSITE Biennial held on the border of Tijuana and San Diego. Brinco—Spanish for "jump"—is a specially designed shoe the artist created for illegal migrant workers and immigrants who navigate the border region at night.
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'Pharma - Greed - Kills'
Practitioner:
ACT UP, london
Date:
Apr 2 2016
April 2nd, 2016, organized by members of the Aids Coalition to Unleash Power faction in London, five activists stormed London's Gilead Pharmaceutical offices and frantically disrobed to reveal painted backs spelling out the word 'Greed." About 30 other activists rallied outside the building.
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Gay Shame S.F.
Practitioner:
Gay Shame S.F.
Date:
Dec 17 2001
From the screaming queens of the Stonewall Riots to the contemporary Human Rights Campaign corporate gays, the politics and methods of queer activism have clearly fluxuated. By the late 1970s, the radicalism of stonewall was replaced with a more formal Gay Liberation movement that focused on civil rights.
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Always 'Like a Girl' Says the Female Emojis Are Terrible
Practitioner:
Aways
Date:
Mar 2 2016
Most brands have expressed eternal love for emojis in recent years, as they try to talk the talk of young people today. Not so fast, says Always' "Like a Girl" campaign, which points out in a new ad that the images of women in the standard Unicode emoji set are woefully stereotypical.
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Embarassing Plastic Bags
Practitioner:
East West Market
Date:
Jun 1 2019
East West Market in Vancouver, British Columbia have made it clear that they are very concerned about the effect that single use plastic items have on the environment.
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Nadia Plesner v Commercialism
Practitioner:
Nadia Plesner
Date:
Feb 6 2013
Danish 26-year-old art student Nadia Plesner designed this T-shirt depicting a Darfurian child holding a Louis Vuitton handbag as commentary on global disparity as it relates to war, developing nations, commercialism, and media. In 2006, the fashion house sued Plesner for her appropriation of their trademark. The case was subsequently dismissed.
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Fat Barbie
Practitioner:
Plus-Size-Modeling
Date:
Nov 29 2013
For those of you unfamiliar with the wonderful Worth1000, it’s a website that hosts creative contests of all kinds, most notably for photoshoppers who are outstanding at what they do. Hell, just look at the first question on the site’s FAQ list and you’ll have a basic idea of how good some of these people are at making terrific photoshops.
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Kind Coins Pakistan, Kids for Peace School and Peace Centre
Practitioner:
Kids for Peace Global USA and Kids for Peace Pakistan
Date:
Jan 23 2017
Dear Team Please find below the links of the video and detail of Kind Coins Pakistan, Kids for Peace Pakistan School and Peace Centre, hope you will publish it on your website and circulate it at large, your this publication and circulation can change the lives of Pakistani kids and children Kind Coins for Pakistan
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Dismaland
Practitioner:
Banksy
Date:
Aug 20 2015
“He describes it as a “family theme park unsuitable for small children” – and with the Grim Reaper whooping it up on the dodgems and Cinderella horribly mangled in a pumpkin carriage crash, it is easy to see why. Banksy’s new show, Dismaland, which opened on Thursday on the Weston-super-Mare seafront, is sometimes hilarious, sometimes eye-opening and occasionally breathtakingly shocking.
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Creative Activism in the Service of Corporations
Practitioner:
McDonalds
Date:
Dec 7 2012
McDonald’s wanted children in Hong Kong to spend more time with their imagination after a study showed that children spend an average of 5 hours studying per day. In its new ‘I’m Amazing’ campaign, the fast food chain challenges these children to draw and create their ideal McDonald’s environment.
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Looping! Finding Your Inner Child in Your Underwear on the Streets
Practitioner:
Matthew Silver, Fritz Donnelley
Date:
Jan 1 2014
What is looping? Somewhere in between art, activism, and wackiness is this liberating experience. Matthew Silver and Fritz Donnelley, two New York City based performance artists got lonely acting silly in their underwear in public. Knowing that there were enough free spirits to join them, they started "Looping" and invited everyone to join them.
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