Projects tagged "campaign"

Ben & Jerry's Defund the Police
Practitioner:
Ben & Jerry's
Date:
Mar 21 2021
"After the murder of George Floyd last year, cities all over the nation vowed to rethink their approach to public safety, including our hometown of Burlington, VT. We took a hard look at what's changed — and what hasn't."
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Habla, pueblo, habla: Advertising techniques for (a sort of) political change
Practitioner:
Radiotelevisión Española
Date:
Dec 15 1976
On Wednesday, December 15th 1976, a referendum was held in Spain. The question was to pass or not to pass the Ley para la Reforma Política (Political Reform Act). This Act was the legal instrument that allowed Spain to transition between Francisco Franco’s dictatorship to a democratic constitutional regime, a parliamentary monarchy.
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Send it On Disney Channel Project
Practitioner:
Disney
Date:
Aug 11 2009
"Send It On" is a song recorded by American recording artists Miley Cyrus, Jonas Brothers, Demi Lovato and Selena Gomez from charity project Disney's Friends for Change. The track's producers Adam Anders and Peer Åström co-wrote it with Nikki Hassman. The song was released on August 11, 2009 by Walt Disney and Hollywood Records as a charity single in order to benefit international environmental associations.
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Putting a Stop to Supermodel Minnie Mouse
Practitioner:
Health at Every Size, Dances With Fat, Ragen Chastain
Date:
Sep 18 2012
When Disney and Barneys partnered together to create a runway-ready Minnie Mouse, outrage ensued from size and body acceptance activists claiming that the new Minnie Mouse was too skinny. Ragen Chastain, a leader in the Health at Every Size movement, and founder of popular blog "Dances With Fat," jumped on the controversy, and started a change.org petition that garnered over 145,000 signatures.
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Free Hugs Campaign
Practitioner:
Juan Mann
Date:
Dec 1 2004
The Free Hugs Campaign is a social movement involving individuals who offer hugs to strangers in public places.The hugs are meant to be random acts of kindness - selfless acts performed just to make others feel better. International Free Hugs Month is celebrated on the first Saturday of July and continues until August first.
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Lies for Less: Vermin Supreme for President
Practitioner:
Vermin Supreme
Date:
Jan 26 1988
Vermin Supreme is an American performance artist, anarchist and activist who is known for running as an alternative candidate in various local, state, and national elections in the United States since 1988. Supreme is known for wearing a boot shaped hat and carrying a large toothbrush.  Vermin Supreme's four-plank platform is simple, yet elegant: 1) Mandatory tooth-brushing laws. 2) Zombie preparedness.
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Ray-Ban's 'Never Hide' Campaign Features Gay Male Couple For First Time
Practitioner:
Ray-Ban
Date:
Apr 26 2012
Eyewear style icon Ray-Ban is being praised throughout the lesbian, gay, bisexual and transgender (LGBT) blogosphere for a new advertisement that's both gay-inclusive and trendy to boot. Released as part of their "Never Hide" campaign in connection with the company's 75th anniversary, the new ad features two sharply-dressed gay men out for a romantic stroll on a busy sidewalk.
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