呼吸之痛 The Pain of Breath Favorite 

Pneumoconiosis has become the most serious occupational disease in China, and the vast majority of sufferers, nearly 6 million, are migrant workers. Because of the long-term inhalation of dust caused by pulmonary fibrosis, they usually breathing if not oxygen machine help, easy to suffocate. Most of them do not have workers' compensation insurance and cannot be reimbursed through rural health care, so they cannot get effective treatment and are left to die.

"Breath Together," a program aimed at helping migrant workers with pneumoconiosis, was officially launched by Tencent on Sept 11.

呼吸之痛 The Pain of Breath is an H5, which shows the pain of breath of the ones who suffer pneumoconiosis, then there is an interactive bottom to let the readers provide clean oxygen to them. Finally, there is a donation page to let the readers donate at least 1 yuan to the workers. Through the simple interaction of "oxygen delivery", it wants to make participants realize that only by inhaling oxygen can migrant workers with pneumoconiosis relieve their pain and maintain their breathing as normal people, so as to promote public donations. What is more, Out of the "fellow-townsman" complex, Chinese people are more willing to help sick fellow townsmen. Therefore, this project hopes to arouse the feelings of "fellow villagers", so that more migrant workers with pneumoconiosis can receive practical assistance.

This online project is disseminated on WeChat, one of China's most popular apps, which enables it to be reposted on the friend circles of a large number of people. This prompts the project to have a wider and more powerful influence on letting people know about the disease and the ones who are suffering from it. More people would be willing to help because of the "fellow-townsman" complex and the little number of donations.

Posted by Yuchen Zhang on

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This online project is disseminated on WeChat, one of China's most popular apps, which enables it to be reposted on the friend circles of a large number of people. This prompts the project to have a wider and more powerful influence on letting people know about the disease and the ones who are suffering from it. More people would be willing to help because of the "fellow-townsman" complex and the little number of donations.