System Azure Favorite 



Mar 22 2003



In 2003 Amsterdam police headquarters decided their security cameras needed a little bling after Jill Magid approached them through her company System Azure Security Ornamentation. Originally turned down as an artist proposal, Magid founded her company as a possible means of executing her project. It worked. Not only did she receive the proper permits to beautify police security cameras, but the city paid her to do it. Magid observed in a talk at the New Museum recently that the previously ignored cameras became very visible to citizens after they were bejeweled.

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