The artist conceived the project as a collaborative exhibition featuring five art-as-response pieces to the student loan crisis and the pressure it causes upon graduates. In its original version, Öğüt invited Natascha Sadr Haghighian, Superflex, Dan Perjovschi, Martha Rosler to present sculptures as collection points for public contribution to The Debt Collective, a student-debt canceling initiative launched by Strike Debt's Rolling Jubilee.
José Bové, a sheep farmer/activist in Aveyron in the Midi-Pyrénées region of France, is a modern day Astérix, a mythical Gaul who drubbed foreign intruders centuries ago. In Bové's case, the intruder was McDonald's, the American fast food chain.